You may think you are, but there are so many loopholes in your local digital marketing strategy! And no, we are not the ones saying this, the Forrester folks are! In a recent survey conducted by Forrester, it was noted that, for 77% of multi-location brands, there were several ‘untapped opportunity’ in their local digital marketing strategies. To translate it in lay terms, this would mean lost opportunity for precious business! Nobody ever wants that, but then, executing digital marketing strategies for brands (especially multi-national brands) at a local level…
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