How to Make the Most of a Small PPC Budget?

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How to Make the Most of a Small PPC Budget?

Having a low PPC budget is not the end of the world. When you are on a low budget, you have to maximize your resources. The smart thing to do will be to spend it on necessary things. Here are 5 things you can do to make the most of a small PPC budget: Set your expectations straight- Do the math before you start with your campaign. Set a budget for monthly spends. Figure out the cost per click, and determine the number of clicks you are likely to get for…

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How to Know If a Digital Marketing Agency Is Right for You?

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How to Know If a Digital Marketing Agency Is Right for You?

Innovation, innovation and some more innovation: That’s what every brand wants. As a brand, you want to be seen and heard. You want brand evangelists and better ROI. You want to stand out and outrun your competition. More than anything, you want an agency that understands your business just as well as you and work on your digital marketing goals with the same enthusiasm as you. Isn’t that correct? The big digital marketing agencies have strong portfolios and years of expertise. They have more manpower and many of them have…

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How to Increase Traffic from Your Business Blog?

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How to Increase Traffic from Your Business Blog?

According to HubSpot, the brands and businesses that prioritize blogging efforts will get 13x better ROI than those that don’t. It’s time to wake up and rethink your business blog marketing strategy. In this blog post, we will talk about why blogging is crucial for your business and how to increase blog traffic. And, while we are at it, we will answer some of the most frequently asked questions. So, stay tuned and read till the end! Why is Blogging Essential to My Business?  47% of buyers check out 3-5 pieces…

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4 Creativity Traps That Brands Fall Into And How To Avoid Them?

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4 Creativity Traps That Brands Fall Into And How To Avoid Them?

Every business aspires to become a brand. It wants to have its own identity. But building a brand that is relevant, outstanding and differentiated is no easy feat. It takes constant effort. It requires engaging campaign strategies and brand storytelling. And, a need to constantly rediscover oneself to meet consumer needs. To build your brand and make a lasting impression on your TG’s mind, you need to be perpetually creative. But, it can get tiring at times. And, it’s easy to fall into a trap. Here are 4 creativity traps…

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